UPWARD COMMERCE IS AN INNOVATIVE DIGITAL MARKETING AGENCY THAT BRINGS IDEAS TO LIFE
WE HELP BUSINESSES ACQUIRE, CONVERT, AND RETAIN MORE CUSTOMERS ONLINE
PPC, Social Media, Advertising, Content,
SEO, Email, Lead Generation,
PR, Promotions, Affiliate,
Analytics, A/B Testing,
Upsell, Messaging, Social Proof,
Loyalty, Email, Customer
TECHNOLOGY IS ADVANCING. CONSUMER SHOPPING IS CHANGING.
IS YOUR BRAND KEEPING PACE?
obtain mobile visibility
Deliver the best possible experience for your mobile
KNOW YOUR CUSTOMER
Harness data and analytics to drive desired consumer
behavior across any device
PERSONALIZE YOUR BRAND
Create unique & relevant content at the right moment
OPTIMIZE YOUR SPEND
Improve cross-channel campaign performance.
GROW REPEAT VISITS
IMPROVE CONVERSION RATE
INCREASE AVERAGE ORDER VALUE
We’re gonna need a bigger cart
increase web performance
Digital Marketing Strategy “Teaser”
We create & map out content for the different stages of your customers’ journey. We believe content quality must stand apart from the crowd by a significant margin (10x). The goal of content marketing is to provide value to leads as they move down the funnel. We create blog articles, guest posts, e-books, white papers, case studies, infographics, and press releases. We conduct outreach to journalists, bloggers, influencers, and reporters in your industry to share your content with the world.
Understanding where you can convert traffic into sales or leads from a page-by-page analysis of your website is paramount in increasing web revenue. We analyze low performing pages and start with the high traffic pages first. We gather the right data, a/b test, evaluate findings, and deliver results. Since we measure success by lifting your website conversion rate, you can hold us to it.
E-commerce encompasses many parts that effect the success of your online store including marketing, merchandising, SEO, paid advertising, UX/UI design, conversion optimization, and lots more. We take a holistic approach of driving sales by raising awareness of your online store’s brand and product offerings – of which includes optimizing for m-commerce (mobile commerce).
Email marketing has the highest ROI than any other digital channel. As consumers become increasingly more mobile, so too does the email audience. Our expertise in email marketing spans across design, automation, personalization, acquisition, segmentation, and industry best practices. We establish an email strategy, build your campaigns, and always analyze the performance data.
Effective lead generation follows a specific sales funnel and customer journey. Our goal is to drive high-quality, targeted visitors through your funnel. Whether your brand is B2B or B2C, we develop a marketing campaign specific to your desired outcome and goals, and we execute proven lead generation through content, email, social, and advertising efforts.
More than half of the billions of Google searches done daily are on mobile devices. Mobile shopping trends are the wave of the future. We are a mobile-first agency and we put your brand in front of the mobile generation. Our mobile strategy experts transform your website into mobile friendly, responsive, and highly-engaging online destinations. Mobile-focused digital marketing and upgrades of existing digital assets for mobile readiness is a priority for brands.
Paid Search (PPC)
Pay-per-click ads take up indispensable real estate on the web, and you can run up costs quickly, spending far more than your potential return if you’re not devoting time and effort to the program. Our paid search experts manage and optimize your AdWords and Bing Ads campaigns, ensuring the best results within your budget. We conduct extensive ad optimization on keywords, bids, ad text, landing pages, and mobile campaigns. Our goal is to increase conversions, maximize return on investment, and grow your business.
We provide online reputation management (ORM) services that can establish and maintain your web reputation. ORM is essential in order to increase sales, build trust and credibility. It also protects your brand from negative comments so that you are able to show your best side in front of your customers. We offer complete solutions to promote, safeguard and defend your online reputation using innovative methods used by the world’s leading public relations firms.
Search Engine Optimization
We build your online presence with Google in mind. SEO takes into account various strategies to improve search rankings for your website. We get you free “organic” traffic to your website with best-in-class optimization including keyword and on-page strategy to technical and offsite, with a focus on prioritizing the areas of greatest opportunity. We identify quick wins plus long-term technical SEO strategy. Our analytically-driven team works with your data sources and offers a comprehensive, integrated approach to SEO that maximizes conversions and ROI.
Social Media Advertising
80% of users say they’re likely to purchase products from brands after exposure to their social media. Finding the right audience will ensure you get the most out of your advertising spend, which is why we employ advanced targeting techniques that drive more leads for your business. Our highly targeted marketing and advertisement campaigns go beyond impressions and clicks and focus on view-through conversions that capture the true impact of your social media campaign. It’s not about delivering ads…it’s about producing results.
We deliver cutting edge UX and UI design services across any platform. Our expertise lies in making complex processes intuitive, helping users understand data, and making your products more engaging and effective. With a heavy emphasis on usability, we ensure that functionality is optimized for the user experience. We are UX/UI designers and data visualization experts.
Our data analytics experts help you leverage smart data analytics to deliver the power of knowledge and insight into your business decision making. See how visitors are behaving on your website, how they found you, and what keywords, locations, referrers, campaigns, etc. are driving traffic and sales to your website. Understand where and why visitors are not converting and take actionable insight to quickly improve web usage.